We're a great fit if: | We're not a fit if: |
✅ You have product-market fit and know exactly who you're selling to | ❌ You're still experimenting with your messaging and ICP |
✅ You believe in the power of content—and that it can bring in qualified leads and revenue | ❌ You think of content as a cost-center—not something that can lead to a positive ROI |
✅ You want to publish content that brings in meaningful traffic through high-quality product education | ❌ You think of content as an afterthought, and aren't willing to experiment to generate positive results |
✅ You think of content as an investment—not a one-off investment to fill up your website | ❌ You want a generalist who "churns out" content like regular content mills |
✅ You're process driven & strongly lean in on solid workflows to get the job done | ❌ You want an order taker and are unwilling to accept strategic input that drives results |
Create a full-funnel strategy that builds your authority, captures existing demand, and fills your pipeline
SEO or thought leadership content that builds your content moat—while driving qualified traffic and high-intent leads
Set up systems and processes in place to produce and scale high-quality content as needed
— Eric Griffing, Head of Growth Marketing, Dashbot